Mama’s Chicken

Photography, Social Media Management, Video Production

The Brief

Mama’s chicken is a celebrated local brand that has focused on creating a unique tone of voice where an old lady is communicating with the audience. The aim was to create the “Mama” in Mama’s chicken, and what else can we do other than getting her to dress us in the traditional clothing!

Using a combination of lifestyle and indoor shoots we were able to communicate this new character to the audience and have them fall in love with her!